Monday, October 19, 2009

Social Media Avatar for Goodwill of NY & NJ


Like many organizations today, Goodwill Industries of Greater New York and New Jersey has stepped into the social media environment to broaden their audience connections.

With this action, it was important to create a icon/avatar for the organization that used the nationally recognized Goodwill logo but at the same time made the individual organization the visual hero while promoting a youthful attitude.

Partnership with: The Vanderbilt Agency, Norwalk, CT

Wednesday, July 8, 2009

Rockledge Properties – Website Design


Rockledge Properties transforms historical Harlem properties into apartments that are spacious, secure, and beautiful. Tenants are primarily: college students, recent graduates starting careers, young professionals, professors and staff at nearby colleges/universities, or young families. 

To appeal to the primary tenants, I designed a site that was simple and direct, reflecting a warm and modern living style.

www.rockledgeproperties.com

Partnership with: Ann Zeller, Eastern Consolidated

Monday, May 4, 2009

SSJR Site Live


SSJR is a law firm specializing in intellectual property matters. Focusing exclusively on IP issues, SSJR builds long-term partnerships with their clients that result in extraordinary effective legal solutions.

As part of the aabalone[red] team the developed the new SSJR website, I created a web site design the highlighted the technical and professional aspect of SSJR’s business, while emphasizing their commitment to their clients by highlighting the individual lawyers who make those extraordinary legal solutions possible. 

www.ssjr.com

Partnership with: aabalone[red]

Friday, February 20, 2009

Blue Back - Know the Way


(Click on logo to see applications.)

Blue Back Group is an employee benefit advisory and business improvement firm dedicated to helping improve employee performance. Their collaborative way of working allows them to, through knowledge and conversation, lead businesses to successful choices and results.

Blue Back’s new logo illustrates how, through conversations, they open doors of knowledge that leads their clients on a clear path to success.

Partnership with: The Idea Factory, Inc.